Your Website Communicates Effectively When Accessed by Mobile Users: Visit a few websites using a desktop computer, then visit the same sites using your cell phone. You’ll notice a vast difference in how you navigate through the site, and how much information you retain from your visit. If your site doesn't allow for effective navigation on a mobile phone, talk to us about how we can make it do so.
All Of Your Photos Are Properly Selected and Managed: It’s so easy to pop a photo, unedited, into a website. That ease is why photos that would never be accepted for a professional print ad find their way into websites. The result is that the viewer is overwhelmed with mediocre photos rather than attracted by appealing photos.
Our Text Is Beautifully Written, Formatted, and Edited: This contrasts with most text, which is often poorly written, whether written by do-it-yourselfers or site developers. While there are a few wonderfully written sites, these often quickly become unreadable because there’s far too much text and it hasn't been formatted correctly for viewing from both desktop and mobile phone. High quality text sells!
Your Marketing Campaign Benefits From Classic Graphic Design: Graphic Design that’s best learned in Art School (and applied in Print Advertising) is “Classic” because it’s been proven, in thousands of studies, to work – it attracts and maintains viewers’ interest.
We Evaluate and Update Our Marketing Campaigns and Websites Based On Our Study of Google Analytics: A marketing campaign or website is only effective when your potential customers are responding to it! So we closely monitor their reactions by using and studying Analytics. The result is that we can periodically revise your campaign to make it even more effective as time goes on.